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Why to Join Ottica Catalanotto Network

United to Grow

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Growing Together with Franchisor Support

Ottica Catalanotto commits to supporting affiliates in every moment of their business life. We provide services to promote the healthy growth of your business and collaboration with other affiliates. 

We guarantee steady support, continuous sales monitoring, and timely product replenishment based on the needs of the various local conditions, considering national trends. 

In the initial stage, we provide a due training path designed to start the business. Later, we constantly support you in facing the challenges of your business journey, covering economics, finance, and employee management principles and practices.

Ottica Catalanotto Franchising Strengths

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Searching the Ideal Location

We support the new affiliate in identifying the right location to ensure good visibility and a large number of visits to the store. For this reason, we conduct an accurate analysis of the territory, driven by many years of experience in store geo-marketing and operational performance evaluation.
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Personnel Recruitment and Training

Our Catalanotto Academy path includes classes that include technical disciplines on optics, communication and marketing. Moreover, we provide constant training in line with our strict quality standards. We help to select the personnel assigned to your store based on their preparation. Learn more
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Store Set-up and Communication Plan

We analyse the commercial area around any new store. Also, each store opening process includes interior designing, space optimisation, and internal communication planning to enhance product collections and sales exposure.

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Operative Leasing

Operative Leasing is a financial tool that allows the Franchisee to have a turnkey store without capital expenditure for the initial investment and recourse to loans or guarantees. The affiliated partner will pay an instalment fee for the duration of the operating leasing.

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Sale or Return

Our Formula Easy guarantees the affiliate the complete supply of products. The catalogue includes sunglasses, frames, contact lenses and accessories, with the formula of Sales or Returns, effectively eliminating any risk of unsold products.

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Marketing and Communication Strategies

Affiliates can rely on a team of marketing and communication experts to plan advertising and promotional campaigns to achieve greater visibility and success of their stores locally.

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Margin Guaranteed

Every investor can count on a 40% margin of turnover.

What You Need to Join Our Network

The ideal candidates to join our network are certified opticians ready to invest in themselves, entrepreneurs looking for new business opportunities or owners of an optics store who want to join a group.
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